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Amber Clarke, the artistic mind behind Joyas Finas Designs (JFD), founded the brand in 2019, solidifying her role in San Francisco, California's vibrant arts scene. From a young age, Amber exhibited an almost obsessive love for beautiful jewelry—an affection that has remained a constant in her life. One day, as Amber's birthday approached, she expressed a desire to her good friend for a unique pair of handmade seed bead earrings. When her friend balked at the price, saying they were too expensive, Amber's artistic spirit took over. She decided to make the coveted earrings herself—a task that felt naturally in sync with her creative inclinations. Indeed, creativity is woven into Amber's DNA. Her mother and sister—both artists themselves—passed down to Amber a clear set of artistic skills that shone brightly in her from childhood. However, Amber's path would meander a bit before she fully embraced her artistic potential. Post-college, Amber enrolled in law school, attempting to satisfy a perceived expectation in her family, all of whom hold advanced degrees. She soon discovered, though, that law was not her true calling. In fact, it was her parents who had always imagined her pursuing a career in the arts. They were more surprised by her stint in law school than by her subsequent return to the arts. After law school, Amber immersed herself in design classes at UCLA, finally aligning her career with her inherent creative nature. "I think it's rare for people to land in the profession they dreamt of as children. It often takes several attempts at different things before one realizes where their true talents and passions lie," Amber muses. She further reflects, "It took me a while to understand that I wasn't going to let fear of the unknown dictate my path in life." Today, Amber is dedicated to learning and perfecting her craft, fully immersing herself in the world of jewelry design. She is thrilled to have chosen a career path in the arts and welcomes anyone interested to reach out to her.
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